Our Story

A Tribute to Joy-Joy
Joy Blankets was founded in San Diego, California as a small woman-owned business with a heartwarming inspiration. Our blankets are a loving tribute to the founder’s grandmother, Joy, affectionately known as "Joy-Joy" by her grandchildren and those who knew her best. She cherished her time in San Diego, where as a young woman she fell in love and started her family. Like our blankets, Joy was warm, stylish, and elegant in every setting.
This personal connection drives our mission: to bring the luxurious warmth and comfort that Joy embodied to your home or wherever comfort calls.
We're proud to be part of the vibrant San Diego business community. A portion of every sale goes to local youth and elderly organizations, honoring Joy's legacy across generations.